Enterprise MSc Projects (F67)Enterprise MSc Projects (F67)F67 Changing Minds: Influence 2022DescriptionWho do we believe? How can your message backfire? What changes people’s behaviour?
The course takes place over 2 weeks offering a challenging and immersive learning experience in behavioural science. Combining live online classes with resources to complete at your own pace, you will learn to apply key insights to everyday contexts and problems in your organisation.
The course will cover:
Course Structure
Introduction
Week 1: Influence
Week 2: Relationships
Who's it for? This course is aimed at people who:
If you do not already have the validation code, please email Pia Horbacki p.horbacki@ucl.ac.uk
F67 Changing Minds: NeuromarketingDescriptionThe course: The course offers a challenging and broad learning experience in consumer neuroscience. It combines live online classes and recorded videos that you complete at your own pace. You will learn how the tools of neuroscience can take your understanding of human behaviour to a new level. A growing number of businesses are realising the business potential of recent discoveries in the functioning of the human brain and mind. You will learn to apply key insights to everyday problems in your organisation in order to set your business ahead of the others. The course covers:
This course is aimed at people who:
https://www.ucl.ac.uk/changing-minds-training-programme/changing-minds-neuromarketing
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